Success by Ten

                                      George Russell

Success by Ten tells the story of how George Russell attracted key people and crafted the culture that transformed Frank Russell Company from a small mutual fund company into a leader in global investments.

The book is a practical guide—and a thought provoking read—for leaders of organizations, entrepreneurs, and business students alike.

Written by George F. Russell Jr. with Michael Sheldon, published by John Wiley & Sons, it's available at Amazon and other major online booksellers.

The Ten Elements of Success:

1. Non-negotiable Integrity
2. Persistence, Patience and Cold Calls
3. Hire People Smarter Than You Are
4. Be Creative
5. Work Hard
6. Share Credit
7. Recognize Luck
8. Plan Transitions
9. Take Risks
10. Have Fun