What People are Saying about Success by Ten

 

“George Russell uses unforgettable stories to tell the tale of his family's business and share his principles of success in Success by Ten. At a time when there is so much dismay and anger regarding our financial institutions, it's heartening to read the story of a man and a family who did it right—with integrity and a focus on service. George is an outstanding business leader and philanthropist, who makes it clear that a successful business is not about capital formation or strategic planning, but about discipline, hard work, fair play, being creative, taking risks and above all—how you treat people. If George Russell's principles became best practices for business and beyond, we would have a more prosperous people and a more peaceful world.”

Sam A. Nunn

Co-Chairman and Chief Executive Officer, Nuclear Threat Initiative,

US Senator from Georgia, 1972-1996

 

“Reading this book reminded me of what I have learned from George Russell Jr. over the years when we worked as co-chairs of East-West Institute. The principles that George followed in building a billion-dollar business are equally important in my work as a peace mediator. Non-negotiable integrity, persistence, patience, hiring smarter people than you, being creative, working hard, sharing credit, recognizing luck, planning transitions, taking risks and having fun were essential for my success. If these principals would have been followed we would have avoided the present financial crises. I therefore warmly recommend this book to everybody.”

President Martti Ahtisaari,

Chairman, Crisis Management Initiative,

President of Finland 1994-2000,

Nobel Peace Prize Laureate 2008

 

“George Russell is a change agent. He revolutionized the pension industry; early on he mobilized money managers and pension fund managers to discover and invest in emerging markets; he helped key NGOs like the EastWest Institute and the National Bureau of Asian Research achieve new levels of impact and recognition. His approaches are simple, but profound. One needs to throw out a lot of those old management books. Success by Ten does for management what Russell has already done in so many other fields. This is an inspiring, profound and easy read for existing and aspiring leaders alike.”

John Edwin Mroz

President EastWest Institute

 

“George Russell is one of the rare figures of the American investment world—a down-to-earth, scrupulously honest and humane figure, who ordinary people can understand and trust, and who has, incidentally, been successful because of these qualities. He has captured extremely well in this book his philosophy, his view of people, events and history, and his approach to the world. It is a book that must be read, both as an antidote to all that is rotten in the investment world, and, more importantly, as a series of invaluable lessons in life itself, which one might receive from a father, an uncle, or an elder brother.”

John J. Maresca

Rector, University for Peace,

former U.S. representative to the Organization for Security and Cooperation in Europe

 

Success by Ten is a significant business-building primer. Every entrepreneur and business leader searching for growth wisdom will find helpful practical examples, good stories, and straight-ahead advice. In addition, George Russell provides insights that go well beyond the arts of strategic risk taking, customer service and product development—all vital aspects in building a billion dollar global business. George shows us the personal leadership attributes that are required: hard work, integrity, guts, refined intuition, learned optimism. As a result, readers of this book will enjoy a triple treat: an excellent business growth guide, a lively personal story of the challenges and excitement of the entrepreneurial life, and a clear and potent reminder of why living your good values really matters. Enjoy.”

John O'Neal

Author of The Paradox of Success

 

“George Russell is an institution builder who pursues visionary goals: investing enormous pension funds to enhance financial security; spurring economic growth in emerging markets; advising to ‘reduce the gap between the haves and the have-nots;’ integrating China and Russia into the international economy; enhancing understanding of Islam; and focusing health care on prevention and early detection. In all of these undertakings George has been at once strategic and a nut for the details, generous and loyal, and filled with integrity. What an extraordinary legacy.”

Richard J. Ellings

Co-founder and President, National Bureau of Asian Research

 

“As we sort through the wreckage of our current economy, we often blame the creative business models and esoteric financial vehicles that were all the rage before the bubble burst. What a great antidote to read George Russell's straightforward tale of success and the lessons he learned along the way. He gives his readers powerful reminders about the core values of business and of life and why they are still as important as ever.”

Mark A. Emmert

President, University of Washington

 

“George Russell, seeking to grow the company started by his grandfather, along the way invented a profession, investment management consulting, and created a highly-respected major investment management organization. This book tells the story of his creative journey and spells out the lessons he learned, lessons invaluable to all business people, especially entrepreneurs or those seeking to grow small companies.”

Michael J. Clowes,

Editor at Large Pensions & Investments, Investment News

Author: The Money Flood: How Pension Funds Revolutionized Investing

 

“George Russell is a man of many talents, including the capacity to see possibility, the courage to pursue it, the determination to achieve, and the heart to hold it in perspective. He is gifted with a razor sharp intelligence that 'cuts to the chase' and translates complexity into principles and ideas that are suddenly crystal clear and easy to understand, yet powerful and important. All of these qualities are evident as one reads “Success by Ten: George Russell's Top Ten Elements to Building a Billion-Dollar Business.” The book is at once a warm personal memoir and a valuable professional handbook because George Russell always has, and always will, lead from the heart; authenticity and integrity are his platform.”

Dr. Loren Anderson,

President, Pacific Lutheran University

 

 

 

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